Can social media analytics be compressed into an elevator pitch?
That was a question Lenovo asked its social analytics firm, Socialbakers. The result, launching today, is a Social Health Index that presents a few top-level indicators of a brand’s standing in social media vis-a-vis any competitors.
“When you’re with a VP, you have to [quickly] give them a very clear idea of where we stand,” Lenovo’s director of the Digital and Social Center of Excellence Rod Strother told us. Given that need, Lenovo then provided input to Socialbakers for developing the Index.
It offers a single top-level number on a 100-point scale, as well as single numbers representing the client’s — or a competitor’s — social health on Facebook, Twitter, or YouTube. Other platforms will be added at some point, the social analytics firm said.
Additionally, an area graph visually depicts the four groups of data that go into the scores — participation, follower/fan/subscriber acquisition and retention, and shareability.
“We find it’s difficult for clients to comprehend all” the statistics in ordinary social analytics reports, Socialbakers’ CEO and co-founder Jan Rezab told VentureBeat.
“It’s very, very complicated,” he said, noting that his firm tracks over 180 metrics for social media.
Using technology to merge supply chain management and revenue cycle departments may help advance cost-to-charge transparency and increase accuracy in terms of managing reimbursement costs. “In most provider organizations[,] supply chain management (SCM) and revenue cycle operations function in silos, occasionally responding to anecdotal evidence to make improvements in the processes linking the two areas,” confirms HSRC-ASU. “Hospitals and health care systems that become proficient in managing the revenue environment achieve strategic advantage by reaching their financial goals and assuring a stream of revenues to support their clinical efforts,” the researchers explain.
According to HealthITAnalytics, supply chain management should be considered as a marathon endeavor, not a short-lived sprint. Successful supply chain involves connecting costs with analytics to enact substantial long term change. Additionally, hospital executives claim non-EHR health IT acquisitions strengthen the supply chain, states HealthITAnalytics.
Consistency is an essential key to ensuring accurate coding and pricing efforts. “Linking the traditional aspects of supply chain management (e.g., strategic sourcing, logistics, and inventory management) to margin management decreases the probability of lost charges occurring,” the researchers state. “Prices should be strategically set to optimize maximum allowable reimbursement. Charge capture processes should be incorporated in pricing strategies in each of the targeted areas,” they add.
HSRC-ACU confirms seven reasons to combine revenue cycle management and supply chain management:
Increased and more accurate reimbursements
Strengthened contract negotiations and enhanced contract compliance
Streamlined cross-check utilization of supplies and ease of monitoring supply revenue
Capturing cost-to-charge data visibility will be smoother